University of Oregon Libraries
University of Oregon Libraries

Document Center



Sports Business Information Resources

Industry Classification Systems

  • Standard Industrial Classification Manual (SIC)
    DOCS REF HF 1042 .A55 [On Business Index Table]
    Search SIC Codes on the Internet: Standard Industrial Classification Search
  • North American Industrial Classification System (NAICS)
    DOCS REF HF 1041.5 .N674 1997 [On Business Index Table]
    Search NAICS on the Web : 2002 NAICS Index -- Searchable by keywords.

Industry Information

  • Business Rankings Annual
    DOCS REF HG 4050 .B88 [On Business Index Table]
    Arranged by subject. Lists top brands, companies, sports, etc. as drawn from articles such as Sporting Goods Dealer.
  • Market Share Reporter
    DOCS REF HF 5415.2 .M37 [On Business Index Table]
    Organized by SIC code, this annual publication contains data as cited by articles and other publications (the source of the data is given as well).
  • SBRnet (Sports Business Research Network)
    SBRnet focuses on the sporting goods and sports marketing industry. It covers all facets of the industry sports equipment sales,sports participation, sports broadcasting, sports sponsorship and sports marketing.
  • Standard & Poor's NetAdvantage
    Standard & Poor's NetAdvantage brings together a dozen financial and investment publications that provide information for corporate research and for industry, competitive, and investment analysis. Among the publications included are such familiar titles as S&P's Corporation Records, Industry Surveys, Stock Reports, Stock Guide, Bond Guide, Dividend Record, Earnings Guide, Mutual Fund Reports, and the Outlook. Also included are S&P's Register of Corporations, Directors, and Executives and the Security Dealers Directory.

Trade Associations

Return to top

Financial Information

  • Annual Statement Studies
    DOCS REF HF 5681 .B2 R6 [On Business Index Table]
    Composite financial data on manufacturing, wholesaling, retailing, service, and agricultural lines of business. Includes "norms" for Sporting Goods Manufacturers (SIC 3949) and Sporting Goods and Bicycles (SIC 5941)
  • Financial Profiles of the Small Business
    DOCS REF HD 2346.U5 F55a
    Published annually includes data for Sporting Goods Stores. Balance sheet averages + 16 different financial ratios, five-year trends, and financial analyses of the 25% most profitable sporting goods establishments.
  • Industry Norms and Key Business Ratios
    DOCS REF HF 5681 .R25 [On Business Index Table]
    Industry Norms by SIC code, includes information on Sporting Goods Manufacturers.

Return to top

Demographics / Market Information

  • Lifestyle Market Analyst
    DOCS REF HF 5415.33 .U6 .L54
    Market profiles of major designated market areas, including information about participation in outdoor activities and sport, fitness and health.
  • University Internet Reporter
    (Formerly Mediamark Reporter)-- Offers comprehensive data on the uses of various consumer products. The studies include demographic information on the persons surveyed, their use of consumer products, and their use of various forms of advertising, including television, radio, and print media.

  • Sports Business Research Network

  • Sports Market Place Directory
    DOCS REF HD 9992 .U5 .S667
    This is a comprehensive guide to over 13,500 sports organizations, teams, corporate sponsors, sports agents,marketing and event management agencies, media, manufacturers and retailers.
  • SRDS/Standard Rate & Data Service Publications
    These publications provide media rates and data for the advertising industry, listing advertising rates, editorial or programming content, circulation and other basic information for a variety of advertising media. The library has the following titles online:

    SRDS business publication advertising source
    SRDS consumer magazine advertising source
    SRDS newspaper advertising source
    SRDS radio advertising source
  • **You can also search ONLINE CATALOG by Title to access the online version of this publication.

  • Statistical Abstract of the United States
    DOCS REF HA202 [On Statistics Table]
    Provides statistics in various areas including sport business. For example:
    1. Information on participation in sports and recreational activities at various levels, Consumer purchase of sporting goods.
    2. Retail trade statistics for various establishments including Sporting Goods stores. Most of the data is available in a time-series format + using older editions of the Statistical Abstract these series can be extended.
    You can search Statistical Abstract of the United States on the Web.

Return to top

Directories

  • Americans at Play: Demographics of Outdoor Recreation and Travel
    Reference GV 191.4 .W45
  • Sport Market Place
    DOCS REF HD 9992 .U5 .S667
  • Sport Summit Sports Business Directory
    DOCS REF GV 583 .S683
    Contact information for Sports Teams, Sports Media Organizations, Sports Manufacturers, Sports Lawyers, Sports Sponsors, and other sports-related organizations.

Return to top

Periodical Indexes

  • Academic Search Premier
    Covers current news, business and company information, government and legal information.
  • Business Source Premier
    Full text from nearly 930 journals covering business, management, economics, banking, finance, accounting, etc.
  • Lexis-Nexis Academic
    Provides comprehensive coverage of current news, business and company information, government and legal information, and more.
  • Wall Street Journal (Eastern Edition)
      The Wall Street Journal, the financial newspaper of record, is an indispensable source for business professionals, providing business and financial news coverage, personal and company profiles, feature reporting, special reports, and regular columns. The database provides the full-text articles from the Wall Street Journal going back to at least 1986, with some material from earlier years. It includes the entire text of written articles, but no graphs or data, such as stock prices.

 

Return to top


Statistical Databases

  • University Internet Reporter
  • Lexis Nexis Statistical
    Access to all statistics issued by the Federal and State governments, non-governmental organizations, trade associations and international organizations.
  • Tablebase Provides statistics on market share, market size, capacity, production, imports, exports, sales, and demographics.

 

Return to top

Maintained by: Kaiping Zhang, kzhang@uoregon.edu
Last Modified: 08/07/2008